Copywriting for May + June 2020 late in the eve on New Year’s Day. So what were those two months all about? Ah yes, COVID-19 was still pretty fresh. Time/the world pretty much stopped. Yaaaay. Back then though, there were still hopes we’d be “back to normal” by late June or July. LOL!!! how cute.
So how’d our lives change? We turned to Zoom/Google Hangs/Houseparty for comfort with friends. We turned to Animal Crossing (still turning to it hah) for comfort with ourselves, our digital very adorable friends, and even real friends having island parties.
Black Lives Matter became a whole-ass movement, around the world, spurred back into the social agenda by yet another (and another, and another) unnecessary death. It was an important time to reflect on our values and needs. To ask friends how they were doing, like.. HOW THEY WERE DOING… you know? It was a time filled with lockdowns, curfews, too many fireworks going off all the time… man.